The Science of Selling

In this course, we are going to discuss the science of client conversation. Now, what that means is really the art and the science of taking someone from being a total stranger to a high-paying client with one phone call. So it’s really how to master salesmanship as an expert. Sales is really one of the most crucial skills in business apparently lot CEOs and a lot of billionaires, started as door-to-door sales people.

David Ogilvie is one of our favorite examples. He started out as a door-to-door salesman selling like ovens, like oven appliances for kitchens, and he’d just go door knocking, and he would sell ovens, and then later one, he started an advertising agency. He grew it to the biggest advertising agency in the world and became a multi-billionaire, and it all started with the discipline and the practice of door-to-door sales.

Now sales are really crucial if you want to become a successful expert or a successful couple-Preneur. It doesn’t matter what niche you’re in. It doesn’t matter what you’re selling, sales is vitally important. And in this week, we are really going to show you the art and the science of sales and how to go from being an absolute novice with sales with no experience at all to an absolute master who can close one call out of five which is a 20% conversion rate.

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